design + creative direction

i approach brand identity the same way i approach my art practice—every element needs to feel alive and in conversation with itself. tone, voice, and visual language should move together, the way body and personality do. a brand, whether it’s one person or a collective of hundreds, works best when it feels cohesive—when it sounds, looks, and acts like itself.

my work focuses on building those connections: aligning visuals with values, creating systems that make sense, and giving each project a heartbeat that people recognize.

some of the small businesses i collaborated with—especially during and following the pandemic—have since closed or shifted directions. as a contractor, digital archives and usage rights vary project to project, so a few links here may no longer be active.

if you’d like to see private examples or archived versions of past work, feel free to reach out directly. thanks for stopping by, and for supporting the small, the creative, and the ever-evolving.

where identity meets intention—and sometimes a spreadsheet!

The SHUDIO [shop + studio]

Woman-owned sustainable eco-boutique located in Pilsen, Chicago—featuring small brands + makers of: apothecary, ceramics + plants, curated vintage clothes + home goods, made-in-house jewelry from our in-store metal-smith studio + permanent jewelry, and rotating local art shows.

Lake Street Kitchen + Bar

Local Family-Owned Restaurant est. 2011 in Oak Park, Illinois—a suburb of Chicago—features a locally sourced + centric, farm-to-table menu, craft beer and hand-craft cocktails.

Anne Neilson Fine Art Gallery

Representing 80+ Artists from all over the world, ANFA Gallery is located in the luxury retail neighborhood of South Park in Charlotte, North Carolina.

Randolph Tavern

Located in the historic Randolph Tower in Chicago’s Loop, this upscale tavern provides all the consumable comforts for an entire city-block, eclectic experience.